Analyze market performance, trends, and competitive dynamics to identify growth opportunities and support strategic brand development.
Support the development and execution of innovations, point-of-sale materials, marketing communications, and ad hoc sales initiatives that drive brand performance and business growth.
Preparation of promotional material: displays, folders, posters...
Daily monitoring of brands and actions.
Preparation of materials for branding projects, market studies, mock-ups...
Support for the monthly analysis of the brands' profit and loss account and comparison with forecasts; sales and profitability, cost control and advertising budgets.